Entrepreneurship is not just about numbers or business models. It's a state of mind, a way of looking at the world, a way of turning ideas into reality. In today's fast-changing society, entrepreneurial culture is becoming as much a value to be passed on as know-how. As entrepreneurs, you have a key role to play in this process. It's not just a question of individual success, but a real collective duty.
Why transmission matters more than ever
We're living in a period where professional references are changing. The younger generations are no longer just looking for a stable job. They want to understand, create and have an impact. Yet many of them still lack the concrete examples and authentic stories they need to project themselves. This is where the transmission of entrepreneurial culture becomes essential.
When you share your journey, your mistakes and your successes, you offer much more than a business model: you provide human benchmarks. You show that entrepreneurship means accepting uncertainty, learning to bounce back and daring to do things differently. These values need to be cultivated, and they need to be passed on through words, actions and experience.
Entrepreneurial culture
Before it can be passed on, it has to be understood. Entrepreneurial culture is more than just the ability to create a business. It's a set of behaviours and reflexes: curiosity, autonomy, creativity, a sense of risk, perseverance, and above all the ability to transform a problem into an opportunity. It is fuelled by the conviction that everyone can have an impact on their environment.
Send entrepreneurial cultureIt means encouraging young people to think for themselves, to question established models and to look for solutions rather than excuses. This mentality cannot be decreed, it has to be embodied. It's lived out every day, through real-life stories, local initiatives, accessible mentors and spaces where failure is not stigmatised.
The role of entrepreneurs in this mission
You, the directors and founders, are the natural bearers of this culture. Your career path, your choices and your attitude to challenges inspire far more than any institutional discourse. You embody what young people see as the courage to create.
But to transmit effectively entrepreneurial cultureTelling your story is not enough. You have to build bridges. Reaching out to high school pupils, students and apprentices. Support entrepreneurship education programmes. Invite young people into your companies. Give them access behind the scenes, show them the reality: the passion, but also the constraints, the fatigue, the doubts.
It is in this transparency that trust is born. And it's trust that encourages young people to say to themselves: "I can try it too".
Schools, businesses and civil society: an essential trio
The transmission of entrepreneurial culture cannot rely on entrepreneurs alone. Educational institutions must contribute, as must local authorities, associations and support networks.
Schools have a crucial role to play in awakening curiosity, stimulating critical thinking and encouraging practical projects. Companies, on the other hand, provide the learning ground. It's there that young people discover the complexity of decision-making, team management, customer relations and the notion of value creation. As for civil society, it can promote these initiatives, link them up and make them a collective movement.
When these three forces work together, the transmission becomes natural. Entrepreneurial culture ceases to be an abstraction and becomes a lever for the future.
The challenge of authentic inspiration
Younger generations are not seduced by empty rhetoric. They are looking for what is real, what has been experienced, what is sincere. They want to understand what it really costs to create, and what's in it for them beyond the money.
Send entrepreneurial cultureIt also means learning to tell stories in a different way. Telling the story of sleepless nights, pivotal moments, moments of doubt, but also the joy of the first client or the pride of an accomplished project. This sincerity inspires more than a model of perfect success.
You can, for example, open spaces for sharing: podcasts, masterclasses, blogs, local meetings. These are places where young people feel they have the right to try, to make mistakes and to learn.
The human dimension first and foremost
The strength of entrepreneurial cultureIt's not the technique, it's the mentality. It's the ability to believe in an idea and see it through to the end. It's the freedom to think differently, to innovate without permission, to create meaning from a real need.
By passing on this culture, you help young people to understand that entrepreneurship is not just about setting up a business. It's also a way of exercising autonomy, contributing to a collective project, and moving the boundaries in any field.
Every time you share your knowledge or support a young person with an idea, you are extending this chain of inspiration. You're not just passing on know-how: you're passing on a way of being.
The collective benefits of a shared culture
A company that values entrepreneurial culture is a more dynamic, more creative society, less dependent on fixed structures. It trains citizens to act rather than to suffer. It encourages innovation, solidarity and responsibility.
By encouraging this mentality, you are helping to build a more humane and resilient economy. An economy where everyone can contribute an idea, a service, a solution. It's a profound transformation: we're no longer talking about "creating your own business", but about "taking your place in the shared creation".
How to move from intention to action
For this transmission to be real, concrete actions are needed. Here are a few ideas:
- Talk at local schools or universities about your career path.
- Offer short work experience placements to inquisitive high school students.
- Take part in entrepreneurial mentoring programmes.
- Support student project competitions.
- Incorporate the pedagogy of failure into your exchanges.
These simple gestures, repeated by thousands of entrepreneurs, create lasting change. They install entrepreneurial culture in the daily lives of younger generations.
Conclusion: passing on means extending
Send entrepreneurial culture to new generations is much more than a symbolic act. It's a collective responsibility and a source of hope. Every experience shared, every piece of advice given, every door opened paves the way for a bolder future.
If you believe in entrepreneurship as a driver of progress, then transmission is your natural extension. By training curious, free and responsible minds, you ensure that the energy of entrepreneurship never dies out.
The future can't be predicted, it has to be built. And it starts every time an entrepreneur decides to pass on the business.
